Empowering hotel companies and brands to identify opportunity across functions and maximize value.
Request a demoManage Revenue and Strategies
Utilize historical and forward-looking data sets to pinpoint opportunities and drive improvements. Use self-service tools to create diverse Competitive Sets that assess performance across various market segments. Enhance the accuracy of future demand forecasts and shape revenue strategies.


Drive Sales and Commercial Growth
Analyze the impacts of acquisition and distribution costs on revenue and profitability. Proactively identify corporate travel and meeting leads using a detailed tenant database that includes office, industrial, retail, flex, and medical spaces.
Develop Strategic Opportunities
Evaluate existing inventory and property relationships to target potential conversions directly or broaden your focus to include the most active developers, buyers, and sellers across all commercial asset classes. Identify new franchisees, conduct market project and feasibility analyses, and expand into prime locations for business growth.


Identify prime growth locations
Harness extensive economic, demographic, real estate, and hospitality data to create evaluations for promising growth destinations.
Discover how STR Benchmarking could help your business.
Request a demo today.